Westin Houston Memorial City

Case Study
May 29, 2026
How StepInside Elevates Westin Houston Memorial City's Guest Experience, Standing Out in a Premier Houston Destination
Client
Westin Houston Memorial City
Space
Segment
Full Service Convention
Year
2026

Westin Houston Memorial City

Client
Westin Houston Memorial City
Space
Segment
Full Service Convention
Year
2026
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Overview

The Westin Houston Memorial City is a modern hospitality property serving corporate travelers, energy sector clients, and group events.

With extensive meeting spaces and event facilities adjacent to Memorial City Mall, the sales team needed a more effective way to present the property to remote planners and corporate clients.

The Challenge

Like many hospitality teams, Westin Houston Memorial City faced common sales obstacles.

  • Multiple media files scattered across emails and folders
  • Difficulty showcasing meeting spaces remotely
  • Slow back-and-forth during RFP responses
  • Limited ability for planners to fully visualize layouts without an in-person visit

The property needed a more structured, professional way to present its spaces and accelerate booking decisions.

The Approach

StepInside deployed a combined Platform + Studio solution:

  • On-site production capturing 3D tours, photography, and video
  • Structured organization of all assets into a centralized sales hub
  • Optimization of meeting and event space presentation for remote buyers
  • Integration of the platform into the sales team’s daily workflow

The property needed a more structured, professional way to present its spaces and accelerate booking decisions.

The Solution

Hilton Garden Inn West Lafayette launched its StepInside Platform, including:

  • Interactive 3D tours of guest rooms and meeting spaces
  • 360-degree drone tours of each property meeting space
  • Professional photography and video assets
  • Organized sales documents within the platform
  • A single, shareable link for proposals and virtual walkthroughs

Sales managers could now embed the platform on their website, share it via email or text, and guide clients through spaces during live calls.

The Impact

The implementation delivered measurable operational improvements:

  • Faster response time to event and group inquiries
  • Reduced need for preliminary in-person site visits
  • Improved buyer clarity when evaluating meeting spaces
  • A more professional and consistent sales presentation

The sales team reported increased confidence during virtual presentations and stronger engagement from planners reviewing the property remotely.

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StepInside makes virtual selling feel personal. We can guide clients through our spaces, explain details clearly, and present everything in a way that feels polished and intentional. It’s made our sales process far more efficient.

Martin Free
Director of Event Management
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